Amanda Hollingsworth-Ellary
Weekday Breakfast
7am - 10am
NLive Radio engages imagination: Without visuals, listeners mentally construct scenes based on sound. This emotional and cognitive involvement can make commercials more memorable. A well-crafted audio commercial can create intimate, personal experiences that visuals sometimes can’t match.
When paired with digital, social, or print campaigns, radio amplifies brand impact through audio reinforcement. It helps build multi-sensory brand recall, making people more likely to remember and act on your message.
Unlike TV (skipped) or digital (blocked), NLive Radio commercials are harder to avoid, especially in cars at work or simply doing jobs around the house.
Listeners tend to stay tuned in, even during commercial breaks, especially on trusted local stations.
In short, radio combines reach, emotion, frequency, and affordability—making it a uniquely potent advertising medium, especially for local or community-focused campaigns.
Radio is ubiquitous: Over 89% of UK adults listen to radio each week, averaging 20+ hours per week.
Repeat exposure: Radio commercials are heard multiple times across different day parts, increasing recall and brand familiarity
To find out more about a campaign to suit your needs, contact our sales team via [email protected]
Or complete the form below and we will contact you
NLive Radio - The station that loves Northampton
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